Digital marketing insights & playbooks
Our blog will give you the latest insights and trends in digital marketing.
Latest articles
SEOGoogle publishes a Search Console guide for TikTok, Instagram, X and YouTube data
Google added a guide to analysing social and video platform content in Search Console on 29 July 2026, the same day platform…
SEOGoogle: hreflang URLs are not indexed in the proper sense
Gary Illyes said hreflang alternate URLs are not indexed in the proper sense, and are kept as alternate names of a canonical…
eCommerce MarketingOnline platforms hit the top five card spending categories, and online instalments grew 242%
Krungsri Consumer reported 196,700 million baht of card spending for the first half of 2026, up 3%, with online platforms entering the…
geoCommon Crawl published an AI visibility audit, and the worst blocks never reach robots.txt
Common Crawl published an 18-page manual audit in June 2026 for checking whether a site is in the dataset most large language…
AIAI is lengthening purchase decisions for 42% of US shoppers, RTB House finds
RTB House published a consumer study on 10 August 2026 finding that 42% of United States respondents say AI tools increase the…
YoutubeYouTube doubles its Partner Program entry bar from 1 February 2027
Social Media Today reported on 10 August 2026 that YouTube will double the watch time and Shorts view requirements for joining the…
analyticsGoogle turns on AI summaries and benchmarking in Google Ads and Analytics
Google switched on AI homepage summaries, insight cards and Ask Advisor benchmarking across Google Ads and Google Analytics on 10 August 2026.…
SEOGoogle now disallows repeated bilingual names and script transliterations on Business Profiles
Google's guidelines for representing your business on Google now list repeated bilingual names and script transliterations as not allowed, even when the…
Tiktok AdsTikTok Shop stops sales during a seller entity change
PPC Land reported on 9 August 2026 that TikTok Shop's US entity change flow requires Holiday Mode, freezes funds until 24 hours…
Google AdsGoogle Ads begins live testing of strongest match and strong match labels
Search Engine Roundtable reported the first live sighting of Google Ads Strongest match and Strong match labels on 7 August 2026. A…
Content MarketingStack Overflow logged 1,442 questions in July 2026, down 99.3% from its 2014 peak
New questions on Stack Overflow fell to 1,442 in July 2026 from a March 2014 peak of 207,204. The mechanism matters more…
SEOPatronView blocked Amazon's AI crawler after 117,000 page reads a day
Nick Gray blocked Amazon's Amzn-SearchBot on 5 August 2026 after roughly 117,000 requests a day. The server side figures are rare, and…
eCommerce MarketingOptimove says AI drives holiday discovery, but 53 percent still buy where they bought last year
Optimove Insights published its Holiday Shopping Report 2026 on 5 August 2026: 72 percent of 648 surveyed US higher-income consumers use AI…
Social Media MarketingLinkedIn now ranks post comments per viewer
LinkedIn has moved comment display to a per viewer relevance ranking using professional interests, connections and engagement activity, as reported on 9…
geoCloudflare now scores your brand inside Claude and GPT answers
Cloudflare's AEO Visibility Dashboard reports citation rate, mention rate, prominence, share of voice, industry fit and AI operator activity, but only across…
geoA file about office cats broke the llms.txt evidence
Mark Williams-Cook invented a satirical cats.txt standard and showed it cleared every test cited as evidence for llms.txt. The argument is about…
Google AdsUK tribunal certifies opt-out advertiser claim against Google
The UK Competition Appeal Tribunal granted a Collective Proceedings Order against six Google group companies on 5 August 2026, sending a GBP…
eCommerce MarketingAmazon MCF now fulfils TikTok Shop orders through nine named apps
TikTok Shop Academy guidance dated 6 August 2026 documents Amazon Multi-Channel Fulfillment as a route for TikTok Shop orders, through nine named…
YoutubeYouTube Tests Image Ads During Mobile Landscape Playback
Search Engine Land reported on 7 August 2026 that YouTube is testing static image ads overlaying landscape mobile playback, reportedly about every…
General topicsWordPress 7.0.3 patches a high-severity login screen XSS flaw
WordPress 7.0.3 landed on 6 August 2026 with fixes for twelve vulnerabilities, led by a pre-authentication reflected XSS on the login screen…
Tiktok AdsTikTok Shop's new off-site sales report measures Shopify and DTC revenue but excludes Amazon, Walmart and offline stores
TikTok Shop published documentation on 6 August 2026 for an Off-site Performance Analysis report measuring revenue driven to a seller's own site,…
Tiktok AdsTikTok Shop bans minors from selling on camera in US creator videos and livestreams
TikTok Shop published a policy dated 4 August 2026 barring minors from active selling on camera in US creator videos and livestreams,…
AI75% of Thai consumers use generative AI while organisational AI maturity sits near 10%
A True Corporation executive said 75% of Thai people have started using generative AI while the AI maturity of Thai organisations sits…